November 30 2020

M2U NYC’s Affordable, Quality Makeup Dupes You Need to Know About

makeup on a budget

If you’re here, you’re probably a lover of all things makeup.

And let’s be honest. Who isn’t?

But sometimes playing with new products and looks can get expensive. Spending hundreds of dollars on makeup from luxury brands can get a little stressful. Not to mention the holidays coming up… blowing your paycheck on products to gift your friends and family this season doesn’t sound super exciting, either. And what does “luxury” even mean, anyway?

Here’s a little secret: generally speaking, luxury doesn’t mean higher quality or better ingredients. There are some dark secrets the beauty industry doesn’t want you to know when it comes to pricing cosmetics.

The good news is, you’re in the right place. Because here, beauty doesn’t have to cost you a fortune.

We’re here to let you know that you can get high-quality makeup on a budget. Not to mention we’re 100% vegan, cruelty-free, and paraben-free, so you’re saving the lives of animals, too!

Our customers are constantly comparing M2U NYC’s products to high-end, luxury brands. And the differences aren’t things like quality — the only real difference is the price point.

So, what kinds of brands do our products compare to? We’re glad you asked… 

The makeup dupes our customers are talking about:

cream blush on a budget

M2U NYC Cream Blush ($9) vs. Glossier Cloud Paint ($18)

Both of these products are awesome takes on non-powdered blush. While pressed or loose powder blush is the more traditional way to go, cream and stick blushes are the new craze.

The Cloud Paint is more of a liquid cream while our Cream Blush is a solid, balm-like stick.

Some of our customers' favorite things about the Cream Blush:
● Comes in easy-to-use packaging
● Great for on the go application
● Buildable formula
● Extremely pigmented
● Long-lasting
● Multi-use (can be used on cheeks, lips, and body)
● Vegan and cruelty-free
● Our price is ~50% lower (with the amount you spend on one tube of Cloud Paint, you can almost get all three shades of our Cream Blush)

Grab this blush stick to add a little pop of color wherever you might need it. 

eye crayon on a budget

M2U NYC Eye Crayon ($6) vs. Laura Mercier Caviar Stick ($29) 

These crayons have a smooth, creamy consistency and a gorgeous shimmery finish. Ideal for everyday use and nights on the town, an eye crayon is a great all-around product to have.

What our customers love about our Eye Crayon:
● Has a buildable formula
● Gives the perfect pearly finish
● Can blend it out with your fingers or an eyeshadow brush
● Available in 8 diverse and bold colors
● Comes with a ton of product
● Super blendable with other products or other Eye Crayon shades
● Vegan and cruelty-free
● Ours costs ~80% less (buying all eight shades of our Eye Crayon costs almost the same as getting just one Caviar Stick)

Eye crayons are some of the best shadows in the game. All you have to do is apply some shine onto your lids and you’re ready to go — it’s that easy. 

luminizer on a budget

M2U NYC Luminizer ($7) and Jelly Highlighter ($11) vs. Glossier Haloscope ($22)

Looking for a natural-looking, dewy glow? Well, heads up — you just found it.

M2U’s Luminizer comes in a creamy, liquid form while Haloscope is a cream stick.

Why you’ll love our Lumizier:
● Soft and shimmery (not glittery or sparkly)
● Has a subtle, natural sheen
● Formula is buildable in case you want a more visible shine
● Perfectly blends into your skin for a moisturized, healthy-looking glow (or mix with your favorite foundation to achieve all-over flawless, shimmer skin looks
● Pigmented — a little goes a long way (and with the amount of product you get, you’ll never run out!)
● Available in 4 cool and warm shades for different skin tones
● Lightweight and breathable
● Vegan and cruelty-free
● Ours is priced ~68% lower

Use the Lumizer to take your no-makeup-makeup look to the next level.

What about our Jelly Highlighter?
● Fun, bouncy texture
● Unique purplish-blue hue (which looks amazing on all skin tones)
● Pigmented — a little goes a long way for this one, too
● Easy to apply
● Glossy, high-shine finish
● Vegan and cruelty-free
● You pay ~50% less

Our Jelly Highlighter is a little brighter and bolder than the Luminizer, so if you’re looking for a more vibrant highlighter, this is it.

matte liquid lip on a budget

M2U NYC Matte Liquid Lip ($8) vs. KVD Vegan Beauty Liquid Lipstick ($21)

We all know liquid lipstick can be a total hassle. But these lippies make application (and wearing) a breeze.

Why are customers obsessed with our Matte Liquid Lip?
● 12 diverse, rich, perfectly formulated colors to choose from
● Extremely pigmented
● Long-wearing
● Smudge-proof
● Transfer-proof (even under your mask)
● Classy matte finish
● Perfect for daily wear
● Vegan and cruelty-free
● The ~62% difference in price (you can own three shades of our Matte Liquid Lips for the same price of just one KVD Liquid Lip)

Pick up the shade “Blood” for this season — it’ll last through all of your socially-distanced holiday parties! 

liquid eyeshadow on a budget

M2U NYC Liquid Eyeshadow ($6) vs. Glossier Lidstar ($18)

Liquid eyeshadow is a relatively new, innovative way to create your shadow looks. You just use the wand to swipe some on, blend it out, and bam! A finished look.

About our Liquid Eyeshadow:
● 3 matte (a fan-fav!) and 3 shimmery finishes to choose from
● Effortless beauty in seconds
● Creamy, workable consistency
● Blend with fingers or brushes
● Ultra-pigmented
● Dries to a powdery finish
● Non-creasing
● Blendable with other shades/shadow consistencies
● Vegan and cruelty-free
● You’re saving ~66% (can’t live with only one shade? Get three of our Liquid Eyeshadows for the same price of one Lidstar)

Pro tip: apply lightly for a more opaque, subtle vibe and lay it on thick for full-on glam. This liquid eyeshadow is super buildable, and a little goes a long way, so start small! 

Luxury products for less. It really doesn’t get much better than that, does it?

Our founder team has a long history in makeup and we know what it really takes to make the products we send to you. It also means we know the ins and outs of the beauty industry, and how unreasonable some of our competitors’ prices are.

So, how do we offer you insanely low prices?

We cut out middle-men and celebrity marketing in order to keep our price point low. We also rely on you, our customers, to spread the word about M2U NYC instead of including a price markup for traditional ads.

Our products are made with high-quality, vegan, cruelty-free ingredients and are formulated without dangerous parabens. M2U was started to show the world that luxury makeup doesn’t have to cost a ton.

What do you say? Wanna test these dupes for yourself?

Click here to see Our Story

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