Affordable Quality Makeup
Sounds delicious, doesn’t it?
Could something so incredible even exist?
Psst — I’ve got a secret. It’s right under your nose.
Get makeup that's:
High Quality
100% Vegan
Cruelty-Free
Paraben-Free
without breaking your bank.
Check out our fan faves:
Eye Crayon
Regular price $6We’ve made the perfect pearly shimmer for your eyelids.
Always look luxe and lavish with our twinkling Eye Crayons.
Our creamy, lustrous crayon eyeshadow creates a dream-like glow on your eyelids that illuminates and awakens the eyes.
Infused with Vitamin E and Jojoba Oil, our eye crayon delivers skin-balancing hydration that help to smooth the shadow look. With a buildable, mild formula, you can use it alone or blend it easily with your other shadow shades.
Choose your favorite tone and make our Eye Crayon a staple in your everyday beauty routine. Always carry it with you (no brush required) — you never know when you’ll need a little extra sparkle!
Size: 0.11oz/ 3g
Say goodbye to your guilt for good. At M2UNYC we’re 100% vegan, cruelty-free, and paraben-free. That way, you’re never buying at the expense of your health or the lives of animals.
Caprylic/Capric Triglyceride, Mica, Petrolatum, Ceresin, Polyethylene, Ethylhexyl Palmitate, Tridecyl Trimellitate, Synthetic Beeswax, Neopentyl Glycol Diethylhexanoate, Polyisobutene, Microcrystalline Wax, Phenoxyethanol, Lecithin, Polyhydroxystearic Acid, Isopropyl Myristate, Ethylhexyl Palmitate, Isostearic Acid, Polyglyceryl-3 Polyricinoleate, Tin Oxide.
May Contain: Titanium Dioxide (CI 77891), Iron Oxides（CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Blue 1 Lake (CI 42090), Manganese Violet (CI 77742)
Ingredients+
Luminizer
Regular price $7TotalBeauty Awards 2021 READERS' CHOICE for Highlighter
This fluid format highlighter blends seamlessly on to cheekbones for a dewy, ethereal glow with a pearly and luminescent finish. It can also be blended with your favorite foundation to achieve all-over flawless, shimmer skin looks for your special occasions.
Shade description:
- Moon: diamond white
- Futurity: soft gold
- Everyday: rose bronze
- Mermaid Tears: pink pearl
How to use:
Dispense a small amount of the luminizer onto your finger, then dot it directly onto your high points: the tops of your cheekbones, the bridge of your nose, your Cupid's bow, and your brow bone. Dab those spots with your fingers, your foundation brush or makeup sponge to blend them out. For an all-over dewy luminescence, mix a few drops of the lightweight luminizer directly into your foundation.
Size: 0.34 fl.oz/ 10ml
Say goodbye to your guilt for good. At M2UNYC we’re 100% vegan, cruelty-free, and paraben-free. That way, you’re never buying at the expense of your health or the lives of animals.
Water (Aqua), Mica, Isododecane, Propylene Glycol, Dimethicone, Paraffinum Liquidum (Mineral Oil), Sorbitan Sesquioleate, Cyclopentasiloxane, Ethylhexyl Palmitate, Hydrogenated Styrene/IsopreneCopolymer, Phenoxyethanol, Ethylhexylglycerin.
May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491,CI 77492,CI 77499).
Ingredients+
Customer Reviews
I received a sample in my Ipsy bag. I love how the product is easy to apply, goes on smoothly and makes my skin look radiant and dewy. It helps me look younger as I am 65. I have received compliments on how nice my skin looks. I love it and will continue to purchase more.
Let just say I was very impressed with this products. A little goes a long way. Moon reminds me of Pat McGrath new highlighter. The quality is there and I love how easy it is to apply. My audience was sold when I featured it in one of my Supergreat lives. Very happy with this products
I got this in my ipsy bag last month and I LOVE it! I got the shade mermaid tears and it's the prettiest pearly pink shade. I have started using it as an allover color eyeshadow. I put down some eyeshadow primer to hold it and it stays all day and it looks so soft and pretty. It's not overly shimmery or glittery. It's just a nice natural glow that makes me look more fresh and awake- which I appreciate as a woman in my 40's! I came here to get more and try the other shades.
I received a sample of the Futurity tint in my Ipsy bag. This is absolutely perfect! The tint gives a beautiful glow. The texture goes on so smoothly, and leaves a silky feeling on the skin.
I received a sample of the mermaid tears in an Ipsy bag a few months ago, and just tried it out recently and omg do I love it! The smallest drop goes a long way! It spreads on super nicely and stays on! The glow you get is amazing! Highly recommend!
Cream Blush (Multi Stick)
Regular price $9TotalBeauty Awards 2021 EDITORS' PICK & READERS' CHOICE for Blush
Effortless beauty is at your fingertips.
Use our velvety Cream Blush to get a sweet, luminous, natural-looking flush.
Choose from our three beautiful tones with soft fine shimmer to get your glowing dewy cheeks. Blend it out with a brush for a lighter, breezy shade, or go at it with your fingers for richer color.
This blush is highly pigmented, so a little goes a long way. With our unique formula, you can also use this stick to give your lips a quick tint!
Lightweight and compact, our Cream Blush multi-use stick is a must-have for your beauty bag.
How to use:
Gently dab the cream blush onto the apples of your cheeks or your cheekbones, and blend with a brush, a makeup sponge, or your fingertips with sweeping upward motions.
Our blush is super pigmented so a small smudge of color is all you need (you can always go back and apply more if needed).
If you apply too much blush, use a brush or makeup sponge and add some face powder on top to tone it down and get the glow-from-within look.
Size: 0.141oz/ 4g
Say goodbye to your guilt for good. At M2UNYC we’re 100% vegan, cruelty-free, and paraben-free. That way, you’re never buying at the expense of your health or the lives of animals.
Mica, Triethylhexanoin, Polybutene, Caprylic/Capric Triglyceride, Bis-Diglyceryl Polyacyladipate-2, Octyldodecanol, Ozokerite, Synthetic Fluorphlogopite, Kaolin, Microcrystalline Wax, Silica Dimethyl Silylate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate.
May Contain: Titanium Dioxide (CI 77891), Iron Oxides（CI 77491,CI 77492,CI 77499), Yellow 5 Lake (CI 19140), Red 40 Lake (CI 16035), Red 7 Lake (CI 15850), Red 27 Lake (CI 45410), Red 6 Lake (CI 15850), Yellow 6 Lake (CI 15985).
Ingredients+
Customer Reviews
Great pigmentation of the blush. Mind you, you just need a little to get this blush on. It's soft and creamy. Very easy to work with.
I love this blush . Its so creamy and super pigmented. A little goes a long way. At first i had applied directly on my cheek lol but it was way too much. But than I’ve started applying it on my brush and than apply to my cheek. It gives a beautiful look. Im so happy using this blush. Packaging is super cute and very easily can carry anytime/anywhere. Definitely recommend
I really love this color and how smoothly it goes on. It looks very natural and feels good on my skin.
Creamy and blends well with fingers, brush or Blender. They are affordable and perfect size for traveling
Yes the blush is very pigmented so a little is enough to blend in.Also can be worn as a lip tint.
Matte Liquid Lip
Regular price $8TotalBeauty Awards 2021 READERS' CHOICE for Lipstick
It’s time we solved your liquid lipstick problems.
Get rid of that too-tight feeling and that weird, chalky texture.
We all know it’s almost impossible to find a liquid lip that checks all of the boxes.
So that’s why we created this one for you.
Our creamy Matte Liquid Lip applies evenly, dries nicely, and lasts all day. You’ll literally forget you have it on with our light, comfortable formula. And with vibrant shades from casual nudes to deep, romantic reds, you’ll always hit the mark!
Shade description:
- Bare: sandy beige
- Spring: rose quartz
- Elizabeth: taffy pink
- Milk x Tea: peachy beige
- Soho: blush pink
- Cherry St: hot pink
- Blood: crimson
- Queens: soft rosewood
- Plum: jam purple
- Fun: neon pink
- Cookie: latte brown
- Coffee: cocoa brown
Size: 0.21oz/ 6g
Say goodbye to your guilt for good. At M2UNYC we’re 100% vegan, cruelty-free, and paraben-free. That way, you’re never buying at the expense of your health or the lives of animals.
C10-13 Isoparaffin, Mica, Hydrogenated Styrene/Isoprene Copolymer, Isododecane, Cyclopentasiloxane, Trimethylsiloxysilicate, Silica, Synthetic Beeswax, Fragrance (Parfum), Phenoxyethanol.
May Contain: Iron Oxides（CI 77491,CI 77492,CI 77499), Titanium Dioxide (CI 77891), Red 28 Lake (CI 45410), Red 7 Lake (CI 15850), Red 6 Lake (CI 15850), Blue 1 Lake (CI 42090).
Ingredients+
Customer Reviews
I love the color and how easy it is to put on. I really like a matted lipstick and this one is perfect. I will be buying other shades now
Velvety matte comfort. I did have to reapply after eating an oily pasta salad, but that was not unexpected. The shade I purchased is a very nice pinky-nude that covered my naturally pigmented lips extremely well. It really is luxury-quality makeup at drugstore prices.
Such an amazing product and it lasts really well! Will buy again
I picked the spring color and i love it so much!!!! Stays on for a long time too!
It’s so pretty! And it dries quickly. One good coat is all that is needed because it’s so pigmented. Haven’t found this good of a matte liquid option in awhile!
Moisturizing Lipstick
Regular price $7Say hello to your new go-to lipstick.
Our creamy Moisturizing Lipstick is a fan-fav — and for good reason. The formula smooths and nourishes your lips with vibrant pigment that packs a punch.
It gives your lips comfortable color that doesn’t flake, smudge, or dry you out. And all 10 shades are perfect for daily wear, ranging from gorgeous nudes to romantic reds.
You’ve never met a lippie like this one. Once you try it, you’ll never go back.
Shade description:
- Born With Shine: soft blush
- Bubble Gum: barbie pink
- Orange Juice: bright orange
- Mocha: milky brown
- Dumbo: red bean
- Milk Tea: brick red
- Uptown: scarlet
- Lower East: plum purple
- Wine: burgundy berry
- Everyday Is Christmas: carmine
May Contain: Titanium Dioxide (CI 77891), Red 7 Lake (CI 15850), Red 6 Lake (CI 15850), Iron Oxides（CI 77491, CI 77492, CI 77499), Red 28 Lake (CI 45410), Yellow 5 Lake (CI 19140).
Ingredients+
Customer Reviews
Wow! Great lipstick! My favorite colors are Orange Juice and Milk Tea, they are both lovely. They have a nice texture and light scent, but I would like to see more colors.
Maybe a rose pink and coral? Thank you for making such great lipstick. 💋
I love the color and how silky it feels!
Goes on easy, wears easy, not drying. Startlingly little transfer. I touched up after lunch because I wanted to, not because I needed to.
I have this in the shade Queensboro. It's a nice mix of mauve and brown. It's pretty much my go to color for fall. It is very hydrating and applies very smoothly. It does have a pretty lasting effect too which is nice when I'm out late.
Loved it!! It doesn't dry your lips! This color is beautiful. Btw, the cap at the bottom is more lip color 😌
Eyeshadow Palette - BKB
Regular price $12If you’re looking for subtle, classy beauty, guess what. You’ve found it.
With the breezy, graceful looks you can create with our BKB palette, you’re guaranteed to turn heads every day, anywhere you go.
Our insanely smooth and pigmented formula allows for a radiant, blendable, and even application. It’s also gentle on sensitive skin!
This palette offers versatile finishes — both matte and shimmer — to always match your spirit. And with six beautifully neutral options, these shadows are made to be used for your every-day eye looks.
BKB’s cover art helps you keep one of your favorite parts of New York City close to your heart. Revisit the Brooklyn Bridge whenever you are with this one-of-a-kind original art piece, designed specifically for M2U by a local art student right here in the city.
Size: 0.25oz/ 7.2g
Say goodbye to your guilt for good. At M2UNYC we’re 100% vegan, cruelty-free, and paraben-free. That way, you’re never buying at the expense of your health or the lives of animals.
Talc (3rd party tested free of asbestos), Mica, Ethylhexyl Palmitate, Magnesium Stearate, Paraffinum Liquidum (Mineral oil), Synthetic Fluorphlogopite, Dimethicone, Polymethylsilsesquioxane, Silica, Polyisobutylene, Polyethylene, Caprylic/Capric Triglyceride, Tridecyl Trimellitate, Phenoxyethanol, Tocopheryl Acetate, Tin Oxide.
May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).
Ingredients+
Looking and feeling gorgeous isn’t up for debate
But why is makeup so freaking expensive?
Listen up, beautiful people. You shouldn’t be paying ridiculous prices, sacrificing your standards, or passing on the latest trends.
That’s why we’re here: vegan, cruelty-free, and paraben-free makeup at mind-blowing prices.
That’s right — you get to look fresh-faced and beautiful while your skin gets the royal treatment.
And we’ve got that New York City vibe to give our products a modern edge.
Why did we start M2U NYC?
We’re glad you asked.
100% SATISFACTION GUARANTEE!
You’ll love us or your money back!
Quality is our #1 priority. All our products are vegan, paraben free, and made with 100% FDA approved ingredients. We take our formula seriously and we stand behind our every product. If you aren't happy with your purchase, just return within 90 days for a full refund less shipping!
Amazing cream blush
This is my new favorite cream blush!! its comparable to glossier cloud paint but wayyyyy cheaper and easier to blend. It’s super buildable and last for hours even when it’s hot.
Paula Piva![]()
New favorite highlighter
I can’t believe how great this looks! It gives a natural glow that doesn’t look too glittery. A little bit goes a long way. The application is easy too! Love this product.
Brenna![]()
Just what I wanted
These were perfect. I got 3 eye crayons and all apply well and worked with my skin tone. The customer service was outstanding, exceeded my expectations. Will definitely be buying more.
Ainsley![]()
So moisturizing!
I have Nars lipsticks, Clinique, Bare Minerals, and none of them feel like this lipstick does. I’ve heard people say that about lipstick, like you can’t even feel it when you put it on, but I’ve never experienced it until now. I’m definitely going to buy more shades.
Kate Berrinhout![]()
Working on getting them all
This is hands down my new favorite lipgloss. I loved it so much I now have 4! They are so smooth & moisturizing! The best part is they are NOT STICKY!!!! I am so glad I checked out M2U NYC!
Heaven Hartline![]()