NEW LAUNCH!

Introducing our lightweight Liquid Eyeshadow - your new go-to for a powerful, one-swipe punch of eye color that delivers intense, irresistible look. These high-impact matte and shimmer eyeshadows effortlessly glide on and dry down in a flash, making it a breeze to express your beauty with ease. 

With 4 ultra-modern matte options and 6 intensely shimmering shades, the possibilities are endless. Enriched with skincare treasures like Orange Flower Extract, Brown Seaweed Extract, Jojoba Seed Oil, and Vitamin E, it's makeup that not only looks fabulous but also feels incredible.

Get ready to elevate your eye game with a touch of glam!

How to use:

1. Apply: Use the applicator to apply liquid eyeshadow directly to your eyelid.
2. Blend: Blend the gel formula with your fingertips or a flat eyeshadow brush for a seamless finish.
3. Customize: Wear it alone for a bold look or layer it with other eyeshadows to amplify your eye makeup.

Pro tips:

Matte Liquid Shadow: To achieve a flawless look with matte liquid eyeshadow, apply it directly to your eyelid and quickly blend with a flat eyeshadow brush or your fingertips. For a smooth, long-lasting finish, use an eye primer beforehand. To create depth, layer with darker matte shades in the crease and lighter ones on the brow bone.

Shimmer Liquid Shadow: For an eye-catching shimmer effect, apply the liquid shimmer eyeshadow to your eyelid and blend the edges with your fingertips for a seamless transition. Use it alone for a bold, sparkling look or as a topper over matte eyeshadow to add extra dimension and shine. For precise application, use a small, flat brush to place the shimmer exactly where you want it.

Size: 0.11oz/ 3ml

Say goodbye to your guilt for good. At M2UNYC we’re 100% vegan, cruelty-free, and paraben-free. That way, you’re never buying at the expense of your health or the lives of animals.

Shimmer shades: Water (Aqua), Mica, Glycerin, Acrylates/vinyl Isodecanoate Crosspolymer, Polyvinyl Alcohol, Phenoxyethanol, Aminomethyl Propanol, Synthetic Fluorphlogopite, Citrus Aurantium Dulcis (Orange) Flower Extract, Sargassum Fusiforme Extract, Tin Oxide. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891). Matte shades: Isododecane, Mica, Hydrogenated Styrene/Isoprene Copolymer, Silica, Microcrystalline Wax, Synthetic Fluorphlogopite, Isononyl Isononanoate, Calcium Aluminum Borosilicate, Caprylic/Capric Triglyceride, Sorbitan Oleate, Phenoxyethanol, Tocopheryl Acetate, Simmondsia Chinensis (Jojoba) Seed Oil, Tin Oxide. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499),Titanium Dioxide (CI 77891), Ferric Ferrocyanide (CI 77510).

We’ve made the perfect pearly shimmer for your eyelids.

Always look luxe and lavish with our twinkling Eye Crayons.

Our creamy, lustrous crayon eyeshadow creates a dream-like glow on your eyelids that illuminates and awakens the eyes.  

Infused with Vitamin E and Jojoba Oil, our eye crayon delivers skin-balancing hydration that help to smooth the shadow look. With a buildable, mild formula, you can use it alone or blend it easily with your other shadow shades.

Choose your favorite tone and make our Eye Crayon a staple in your everyday beauty routine. Always carry it with you (no brush required) — you never know when you’ll need a little extra sparkle!

How to use:

Swipe, blend, and you’re all set! It has the built-in twist-up mechanism so no sharpener needed. 

Size: 0.11oz/ 3g

Say goodbye to your guilt for good. At M2UNYC we’re 100% vegan, cruelty-free, and paraben-free. That way, you’re never buying at the expense of your health or the lives of animals.

Caprylic/Capric Triglyceride, Mica, Petrolatum, Ceresin, Polyethylene, Ethylhexyl Palmitate, Tridecyl Trimellitate, Synthetic Beeswax, Neopentyl Glycol Diethylhexanoate, Polyisobutene, Microcrystalline Wax, Phenoxyethanol, Lecithin, Polyhydroxystearic Acid, Isopropyl Myristate, Ethylhexyl Palmitate, Isostearic Acid, Polyglyceryl-3 Polyricinoleate, Tin Oxide.
May Contain: Titanium Dioxide (CI 77891), Iron Oxides（CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Blue 1 Lake (CI 42090), Manganese Violet (CI 77742)

TotalBeauty Awards 2021 EDITORS' PICK & READERS' CHOICE for Blush

Effortless beauty is at your fingertips.

Use our velvety Cream Blush to get a sweet, luminous, natural-looking flush.

Choose from our three beautiful tones with soft fine shimmer to get your glowing dewy cheeks. Blend it out with a brush for a lighter, breezy shade, or go at it with your fingers for richer color.

This blush is highly pigmented, so a little goes a long way. With our unique formula, you can also use this stick to give your lips a quick tint!

Lightweight and compact, our Cream Blush multi-use stick is a must-have for your beauty bag.

How to use:

Gently dab the cream blush onto the apples of your cheeks or your cheekbones, and blend with a brush, a makeup sponge, or your fingertips with sweeping upward motions.

Our blush is super pigmented so a small smudge of color is all you need (you can always go back and apply more if needed).

If you apply too much blush, use a brush or makeup sponge and add some face powder on top to tone it down and get the glow-from-within look.

Size: 0.141oz/ 4g

Say goodbye to your guilt for good. At M2UNYC we’re 100% vegan, cruelty-free, and paraben-free. That way, you’re never buying at the expense of your health or the lives of animals.

Mica, Triethylhexanoin, Polybutene, Caprylic/Capric Triglyceride, Bis-Diglyceryl Polyacyladipate-2, Octyldodecanol, Ozokerite, Synthetic Fluorphlogopite, Kaolin, Microcrystalline Wax, Silica Dimethyl Silylate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate.
May Contain: Titanium Dioxide (CI 77891), Iron Oxides（CI 77491,CI 77492,CI 77499), Yellow 5 Lake (CI 19140), Red 40 Lake (CI 16035), Red 7 Lake (CI 15850), Red 27 Lake (CI 45410), Red 6 Lake (CI 15850), Yellow 6 Lake (CI 15985).