THE BLOG
October 10 2025
Taylor Swift’s “Showgirl Era” Makeup Look — Orange Is the New Red
Taylor Swift has officially entered her Showgirl Era, and we’re so here for it. The queen of reinvention has done it again — this time, trading in her iconic red lip for something bolder, brighter, and totally unexpected: orange.
During an appearance on then-boyfriend (now fiancé!) Travis Kelce and his brother Jason Kelce’s podcast New Heights, Taylor revealed why she chose orange for this era: “I’ve just always liked it. It feels like kind of energetically how my life has felt. And this album is about what was going on behind the scenes in my inner life during the Eras Tour, which was so exuberant and electric and vibrant.”
With her 12th studio album, The Life of a Showgirl, officially hitting shelves on October 3, 2025, this look is pure Taylor — playful, glamorous, and bursting with confidence. Think orange, teal, and silver — colors that shine as bright as her 14 Grammys and perfectly reflect the sparkle of her latest era.
Here’s how to recreate her dazzling “Showgirl” look using some of our favorite M2U NYC products — all clean, cruelty-free, and totally affordable (so you can save your cash for concert tickets 😉).
✨ Step 1: Get That Spotlight Glow
Start with our Luminizer ($10) in “Futurity” — a peachy gold highlight that gives your skin that lit-from-within radiance. Apply it to your cheekbones, temples, and nose bridge for instant “center stage” glow.
🌹 Step 2: Blush Like a Star
Taylor’s Showgirl flush leans warm and radiant. Use Cream Blush ($10) in “Spring Dust” — a velvety coral shade that blends seamlessly into the skin, giving you that fresh, excited glow that says you just nailed your final bow.
💫 Step 3: Eyes That Steal the Show
Eyes are where the magic happens. Grab our Eyeshadow Palette in “Lady Liberty” ($14), featuring six matte and shimmer shades with vivid bursts of teal and orange that capture the energy of the Showgirl Era.
Use our Eye Crayon ($8) in Silver to highlight the inner corners for an extra pop of sparkle — think stage lights and glitter vibes, all in one.
💄 Step 4: Orange You Obsessed?
Move over, red — orange is the statement color now.
Go metallic with Metallic Liquid Lip ($10) in “Copper” (burnt orange that gleams under any light) or bright and playful with Moisturizing Lipstick ($10) in “Orange Juice.” Either way, your lips instantly command attention.
👁 Step 5: Line, Lash, and Slay
Finish the look with Liquid Eyeliner ($12) for a bold, precise wing and our award-winning Tubing Mascara ($12) for lashes that are full, fluttery, and totally flake-free — perfect for all your spotlight moments.
Taylor may be in her Showgirl Era, but now it’s your turn to take the stage. Cue the lights, hit play on The Life of a Showgirl, and let your makeup shine as bright as Taylor’s latest chapter.
🎤✨ The curtain’s up — time to sparkle, showgirl.
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